Online dating is the subject of a special BBC Radio 4 Woman’s Hour collaboration with BBC Radio 5 Live Men’s Hour that’ll air on Bank Holiday Monday, 26 August. I’ll be recording it today with Professor Monica Whitty (oft referred to on this blog in the love and sex categories), talking trends, effects and the un-scientific-ness of the matching algorithms.
In my trawl for the most recent info, I discovered these stats about the US dating market. An interesting collection.
These are my favourites:
Annual revenue from the online dating industry: $1.049 bn
Average length of courtship for marriages that met online: 18.5 Months
Average length of courtship for marriages that met offline: 42 Months
Percent of male online dating users: 52.4 %
Percent of female online dating users: 47.6 %
Percent of marriages in the last year in which the couple met on a dating site: 17 %
Love is one of the few areas I believe is being transformed by the digital age. Like the search for information, the search for love has become commoditised, which has eradicated the serendipity that might otherwise have delighted.
Buy Untangling the Web at the Guardian bookshop (get 50% off with code UTW07FG), on the Faber & Faber website, on UK Amazon or on US Amazon. Other territories are available too!